Leica jumps Onto the mirrorless Wagon

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By now, everyone would have heard of the Leica T. It's a first for Leica as it taps a mirrorless camera market segment with a spiffy new T mount lens. 

We had heard the rumors, that maybe Leica would produce a MFT type mirrorless but that would be watering down its image. 

Presently, the MTF segment, dominated by Olympus and Panasonic already offer mounts to use Leica M type lenses as well as mount Panasonic made Leica camera lenses. The Leica T for that matter uses custom T mounts, so it won't be backward compatible with any of the other Leica lenses on the market. It would only be be appropriate that Leica found a way to squeeze more money from a user with this US$1,850 body designed specifically for a point and shoot photographer. 

The APS-C sensor is the same 16 megapixels and should not perform any better than the current crop of cameras with similar specs. The Leica comes with the option of having a Vario-Elmar-T 18-56mm f/3.5-5.6 zoom or a Summicron-T 23mm f/2 prime (non-zoom) lens. Both lenses will cost $1,750 each. You could add on a US$500 M mount made by Leica just to mount those old M type lenses. 

This means you will have to fork out US$3,000 for the privilege of owning one should you be devoid of any M lenses to begin with. 



Leica has partnered with Audi to make the body. It is cut from an aluminum block just like the engine block of a Audi R8 so this could be the reason why the featureless camera is so expensive. 

It looks pretty normal from a design point of view, like maybe a brick that has been crafted to fit a camera's body and not the other way round. No much thought has been used in this process, precision equipment shaved the block into a heavy skeleton of a camera and hopefully it will qualify as a weapon once you decide to toss it at your enemies once it stops working. 

Photography is a Gentleman's Hobby

Leica can do no wrong with this model. You don't have to make many to make that much money and with the Leica brand name attached to it, people will line up to buy it. The demand for premium cameras is growing. Pros will carry Nikon and Canon to do their job, casual photographers will turn to Fuji, Panasonic and Olympus for everything else. 

This means there is no one company able to tap the luxury market. Carl Zeiss isn't in that line of business even though Sony thinks it could hack that market with the wildly expensive A7s. Leica, well, they just fit in like a glove. It doesn't even look out of place in a Prada handbag. So there you have it. Luxury in photography is Leica. 

For those who do not have the money to buy into such madness, well, consider eBaying one of you your kidneys. It might just do the trick. 






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Lytro Illum, Toy Camera or Professional Beast?

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Pure Digital. What does it all mean? It means that it exist only in a digital form and no where else. This is what Lytro pioneered and now they are coming in for seconds with the US$1,600 Illum.

Pure digital also means you can't print this, at least not yet, until the whole saga of pixel technology is addressed. There is promise in Lytro Illum as a 3D camera, with 3D parallax capability but they don't seem to be leveraging on that. Instead, they are using the technology as a refocus-able image, which exist only in the Cyber world. Makes me wonder what good is all  that.

Lytro is not about Megapixels

There is no megapixel information on the sensor because it doesn't work that way. From the current iteration, the Lytro Illum is VGA quality if you so choose to print a copy of a refocused picture. You cannot for example, refocus a shot, crop it and print a copy out without pixelation as the size of the digital image is very low. The lightfield techology used here needs the extra sensors to capture depth and color information so as to give you the ability to refocus a point.


Lytro has no Commercial Applications as Yet

Besides being able to refocus, a good tool for selling highly detailed products of art, the technology does not offer any commercial value to photographers. 

As more people move to the mobile sphere to access the Internet, there will be less demands for desktop browsing. This also means that Lytro has to transition to a mobile capable browsing experience. 

At the moment, Lytro only has an iOS app, which allows you to view and upload image to the Lytro site. Lytro images cannot be used on a desktop unless you have the desktop program— free to download and use from their site. There is no plugin for Photoshop or Lightroom. In short, there is no other way to enjoy the whole experience except with dedicated software from Lytro. 

You cannot upload Lytro images to Flickr or 500px either. What you can do is to share a link to your images to social media sites, nor is there a way to generate a gif image. 

Lytro Potential yet to be Realized

This is my biggest beef with the technology. I am not sure where it fits. Or if it really has a niche of some kind for photographers to exploit. Sure, there will be those who want to jump onto the bandwagon before it becomes a big but that clientele is limited. Photographers who want to access this technology can do so at their own peril as there is no apparent return on such a investment. 



The quality of the images, which you can see here, offers very little in terms of dynamic range and color accuracy. In fact, the pictures looked washed out, the images just don't quite jump right at you. 

Until such a time the technology is further enhanced to address such short comings, I am afraid there isn't much use in investing in a camera like this. It is at best, an expensive toy. So if you happen to have some spare cash lying around, you could consider this as a distraction. After all, that's what a toy is all about. 




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